Blogger/influencer, 10000 contacts for $10 - $70/mo

Email Marketing Software for Influencers

Marcus Taylor
Data refreshed on: 23rd November 2022
Fact checked by Anna Hamzah

Our algorithm used 113k data points to whittle 678 email marketing tools down to 8 with the best performance for influencers. We may receive a commission if you sign up with a company below.

Your results (8)

Campaigns by Pipedrive

Visit website
1 month free trial included

SendX

Visit website
14-day free trial included

MailerLite

Visit website
1 month free trial included

Aweber

Visit website
Start for free
馃弳 Recommended for you

Who uses it and why?

74% of Sendinblue's small business users are very satisfied with it.
馃槂Great
Great satisfaction score all users
60% of Elastic Email's small business users are very satisfied with it.
馃檪Good
Good satisfaction score all users
55% of Campaigns by Pipedrive's small business users are very satisfied with it.
馃槓Okay
Okay satisfaction score all users
42% of GetResponse's small business users are very satisfied with it.
馃槓Okay
Okay satisfaction score all users
No data for SendX
No data for SendX
no data
No data for MailerLite
No data for MailerLite
no data
No data for Pabbly Email Marketing
No data for Pabbly Email Marketing
no data
No data for Aweber
No data for Aweber
no data
馃憤

Great for transactional email.

馃憥

Send limits and throttling can be sensitive causing emails being delayed or not sent. 

馃憤

Scalability and API documentation is very good.

馃憥

Email marketing automation functionality is basic.

馃憥

As a CRM, Pipedrive lacks some functionality you'd expect from a high-end email marketing platform. 

馃憤

Users tend to choose GetResponse for its affordability and wide range of features.

馃憥

GetResponse's product has struggled to keep up with the competition.

馃憤

Accepts users from all industries.

馃憥

Relatively basic features compared to other platforms.

馃憤

Affordable & good support.

馃憥

Reporting features are basic.

馃憥

For some users their features may be too basic and lacking in value.

馃憥

It's arguably a bit behind the times in functionality.

What people are saying

4.4 3,016 ratings

Users often highlight SendInBlue's responsive support team, ease of set up and email traceability.

4.3 140 ratings

Users often highlight Elastic Email's deliverability and developer experience.

no ratings

Users typically highlight how easy it is to manage leads and deal flow in Pipedrive.

4.2 494 ratings

Users tend to highlight GetResponse's unlimited sending and ease of designing emails.

no ratings

Bloggers often highlight the intuitiveness of SendX's platform and the quality of their templates.

no ratings

Users often highlight Mailerlite's high deliverability rate and ease of building attractive newsletters inside their platform.

no ratings

Users often highlight Pabbly's ease of use and breadth of features.

no ratings

Users often highlight how simple and easy to use Aweber is.

Founder @ Edwart Chocolatier
Edwin Yansan茅
Founder @ Edwart Chocolatier

As a small team, simplifying our workflow is a top priority, so having our contacts, SMS, and email in one place helps us a ton!

Co-founder, Poptin
Tomer Aharon
Co-founder, Poptin

Elastic Email has probably one of the highest email deliverability rates on the market. Besides this, the pricing is very affordable and scalable, the API is documented and easy to use, and the editor works great too.

BetterU, Inc.
Nick Nilsson
BetterU, Inc.

I've been with them for a long time and I'm not going anywhere. I love GetResponse's tracking, stats and features.

Used Sendinblue before?

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Used Elastic Email before?

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Used Campaigns by Pipedrive before?

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Used GetResponse before?

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Used SendX before?

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Used MailerLite before?

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Used Pabbly Email Marketing before?

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Used Aweber before?

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Your recommended plan

Premium
$/mo
for up to 10K contacts

Start for free

Free migration

No cancellation fees

Unlimited
$/mo
for up to 10K contacts

Start for free

Free migration

No cancellation fees

Essential
$/mo
for up to 200K contacts

One month free trial

Free migration

No cancellation fees

Custom
Custom
Contact for more information

Free trial

Free migration

No cancellation fees

Business Plan
$/mo
for up to 10K contacts

14-day free trial

Free migration

No cancellation fees

Growing business
$/mo
for up to 10K contacts

One month free trial

Free migration

No cancellation fees

Pro
$/mo
for up to 10K contacts

Free trial

Free migration

No cancellation fees

Pro
$/mo
for up to 10K contacts

Start for free

Free migration

No cancellation fees

Features

A/B Testing

Drag and Drop

Event-based automation

Pre-Designed Templates

Segmentation

Integrations

Crowdfire

Facebook

Google Analytics

Instagram Lead Ads

Instagram for Business

Squarespace

WordPress

Zapier

Features

A/B Testing

Drag and Drop

Event-based automation

Pre-Designed Templates

Segmentation

Integrations

Crowdfire

Facebook

Google Analytics

Instagram Lead Ads

Instagram for Business

Squarespace

WordPress

Zapier

Features

A/B Testing

Drag and Drop

Event-based automation

Pre-Designed Templates

Segmentation

Integrations

Crowdfire

Facebook

Google Analytics

Instagram Lead Ads

Instagram for Business

Squarespace

WordPress

Zapier

Features

A/B Testing

Drag and Drop

Event-based automation

Pre-Designed Templates

Segmentation

Integrations

Crowdfire

Facebook

Google Analytics

Instagram Lead Ads

Instagram for Business

Squarespace

WordPress

Zapier

Features

A/B Testing

Drag and Drop

Event-based automation

Pre-Designed Templates

Segmentation

Integrations

Crowdfire

Facebook

Google Analytics

Instagram Lead Ads

Instagram for Business

Squarespace

WordPress

Zapier

Features

A/B Testing

Drag and Drop

Event-based automation

Pre-Designed Templates

Segmentation

Integrations

Crowdfire

Facebook

Google Analytics

Instagram Lead Ads

Instagram for Business

Squarespace

WordPress

Zapier

Features

A/B Testing

Drag and Drop

Event-based automation

Pre-Designed Templates

Segmentation

Integrations

Crowdfire

Facebook

Google Analytics

Instagram Lead Ads

Instagram for Business

Squarespace

WordPress

Zapier

Features

A/B Testing

Drag and Drop

Event-based automation

Pre-Designed Templates

Segmentation

Integrations

Crowdfire

Facebook

Google Analytics

Instagram Lead Ads

Instagram for Business

Squarespace

WordPress

Zapier

Sendinblue has 1 plan starting at $65/mo. This plan is the cheapest based on your list size & requirements.

$65/mo is higher than the average cost of $48/mo for plans that cover 10K contacts. This plan comes with 10000 contacts.

$0$16$33$49$66.15

Elastic Email has 2 plans starting at $35/mo. This plan is the cheapest based on your list size & requirements.

$35/mo is lower than the average cost of $48/mo for plans that cover 10K contacts. This plan comes with 10000 contacts.

$0$16$33$49$66.15

Campaigns by Pipedrive has 4 plans starting at $35/mo. This plan is the cheapest based on your list size & requirements.

$35/mo is lower than the average cost of $48/mo for plans that cover 10K contacts. This plan comes with 200000 contacts.

$0$16$33$49$66.15

GetResponse has 0 plans that are customised based on your specific requirements. For pricing visit their website.

$0/mo is lower than the average cost of $48/mo for plans that cover 10K contacts. This plan comes with contacts.

$0$16$33$49$66.15

SendX has 1 plan starting at $44.99/mo. This plan is the cheapest based on your list size & requirements.

$44.99/mo is lower than the average cost of $48/mo for plans that cover 10K contacts. This plan comes with 10000 contacts.

$0$16$33$49$66.15

MailerLite has 2 plans starting at $47/mo. This plan is the cheapest based on your list size & requirements.

$47/mo is lower than the average cost of $48/mo for plans that cover 10K contacts. This plan comes with 10000 contacts.

$0$16$33$49$66.15

Pabbly Email Marketing has 2 plans starting at $41/mo. This plan is the cheapest based on your list size & requirements.

$41/mo is lower than the average cost of $48/mo for plans that cover 10K contacts. This plan comes with 10000 contacts.

$0$16$33$49$66.15

Aweber has 1 plan starting at $66.15/mo. This plan is the cheapest based on your list size & requirements.

$66.15/mo is higher than the average cost of $48/mo for plans that cover 10K contacts. This plan comes with 10000 contacts.

$0$16$33$49$66.15

Used Sendinblue before?

Rate your experience

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Used Elastic Email before?

Rate your experience

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Used Campaigns by Pipedrive before?

Rate your experience

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Used GetResponse before?

Rate your experience

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Used SendX before?

Rate your experience

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Used MailerLite before?

Rate your experience

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Used Pabbly Email Marketing before?

Rate your experience

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Used Aweber before?

Rate your experience

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馃檪
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How to choose email marketing software for influencers

When comparing email marketing tools for influencers, it鈥檚 important to find the platform that offers all of the features you need 鈥 and within budget.
Having analysed 678 different tools across 113k data points, we鈥檝e found 22 tools that should meet your needs. In this interactive guide, we鈥檒l help you whittle this down further.
馃獎 This guide is personalised to you based on your contacts, budget and business type. If you haven鈥檛 already entered these, we recommend doing so to improve this guide.

1. What鈥檚 your budget?

How much you spend on email marketing software is going to depend on the size of your contact list, the features you need and what your organisation can afford to invest in an email marketing platform.
Based on 10000 contacts, the average monthly cost of an email marketing tool that's suitable for influencers is $118/month. While useful as a guide, comparing platforms on price alone is a false economy.
While it鈥檚 true that you get what you pay for with email marketing software, this doesn鈥檛 necessarily mean that the cheaper platforms are worse.
Firstly, effective email marketing is about communicating the right message to the right person at the right time 鈥 at scale. The more leads you have (and the higher value they are) the higher the potential ROI of your email marketing activity.
As a Blogger/influencer with 10000 contacts, you'll most likely get a better ROI with a mid-level/premium platform that offers functionality beyond basic newsletters.
Secondly, the price you pay today is unlikely to be the price you pay one year from now. As such, it鈥檚 prudent to consider how much you might pay if your mailing list doubled or tripled. Don鈥檛 worry, we鈥檝e done the maths for you for the top three tools!
10K contacts
$40/mo
10K contacts
$35/mo
10K contacts
$35/mo
20K contacts
$40/mo
20K contacts
$90/mo
20K contacts
$35/mo
30K contacts
$94/mo
30K contacts
$145/mo
30K contacts
$35/mo
Visit website
Start for free
Visit website
Start for free
Visit website
1 month free trial included
While Elastic Email may be the most affordable platform today out of these three options, Campaigns by Pipedrive would be a more affordable long-term option if you鈥檙e expecting list growth.
Lastly, while it鈥檚 helpful to have a clear budget in mind it鈥檚 also worth noting that the features (and therefore the results you can produce) with different tools vary. At 10000 contacts, you'll have plenty of scope to improve your results with features like A/B testing and automation sequences, so it makes sense to consider these in your evaluation process.
Which brings us neatly onto our next question.

2. What features do you need?

Nowadays, most basic features like templates, an easy-to-use visual editor, and segmentation are table stakes and found in virtually all tools. You may, however, want to consider some of the more unique email marketing requirements that your team needs.
If there are any specific features that you need, you can enter them here to automatically filter out any of the 22 tools that don鈥檛 have them.

3. Does it integrate with your tech stack?

At a minimum, your email marketing software should communicate with whichever platform you use to collect and store customer or user data. This not only helps you hit your marketing objectives by having up-to-date segment information, but it also makes personalising your emails (and therefore increasing engagement) much easier.
As a Blogger/influencer you鈥檒l also want to consider whether or not it鈥檚 important for your email marketing software to integrate with:
  • Your content management system
  • Any social media publishing tools you use
  • Any reporting tools or dashboards you use
  • Any marketing channels you heavily use (e.g. Google Ads, Instagram Ads)
  • Any internal communication or project management tools you use as a team
While it鈥檚 ideal to find an email marketing platform with the native integrations that are critical to your business, most tools rely on integrating with a service like Zapier, Make or Automate.io that enables you to connect almost any imaginable combination of tools.
Feel free to enter any integrations you need in the box below to further whittle down your list of 22 email marketing tools.

4. What do other companies like you think?

The email marketing software recommendations on StackUp are made algorithmically 鈥 and most influenced by Satisfaction Score.
This score is based on 100,000鈥檚 of ratings we鈥檝e collected from real users of these tools. The reason we use this metric is that it highlights the platforms that deliver a good overall experience.
This matters because, let鈥檚 face it, every email marketing tool says the same thing 鈥 easy to use, a wide range of templates and lots of features.
Yet, much of what separates the wheat from the chaff is revealed through actual usage. From email deliverability rates, to support quality, security and platform stability, these are all things that can make or break an email marketing tool.
Satisfaction Score is a good proxy for this, as the tools with low scores are typically plagued by these issues, whereas those with high scores tend to get these things right.
Based on this, our algorithm has recommended Customer.io as the best-fit for your business with the highest user satisfaction score.

5. Can you try it for free?

All email marketing providers worth considering will offer a free trial. If not, that should probably trigger some alarm bells.
The top three recommendations above all offer free trials, and we鈥檇 recommend signing up for a trial with at least two of them so you can make a good comparison.
We hope this data-led approach has helped narrow your search and find the right email marketing service for you.
  1. Customer.io (here's the link to start a 14 day free trial- no credit card required)
  2. Elastic Email (here鈥檚 the link to start a 14 day free trial - no credit card required)
  3. GetResponse (here鈥檚 the link to start a 30-day free trial - credit card required)

About the author

Marcus Taylor

Marcus Taylor is the Founder & CEO of Venture Harbour. Marcus is also an early-stage tech investor & the youngest Patron of The Prince's Trust.